Brand Licensing: Incremental Revenues For Brand Holders; Recognition For Manufacturers
You've got a great new product but doubt that it can make it without a recognizable brand. Maybe you need a brand to execute a channel segmentation strategy. How do you find brand partners? Or, maybe you have a brand name that can be used in complementary product categories that you have no plans to enter. Maybe there are incremental revenues to be found by finding manufacturers in those categories.
Rothschild I Marketing Engine's licensing services are designed to help licensors and licensees accomplish their branding, product expansion and and revenue goals.
Manage licensing programs for brand owners or licensors Rothschild I Marketing Engine's services help licensors enter new categories, increase royalty revenues and manage brand continuity.
Rothschild I Marketing Engine's services are designed to help entrepreneurs identify, acquire and manage brands in an effort to expand their market reach
Rothschild I Marketing Engine's licensing services are designed to help licensors and licensees accomplish their branding, product expansion and and revenue goals.
Manage licensing programs for brand owners or licensors Rothschild I Marketing Engine's services help licensors enter new categories, increase royalty revenues and manage brand continuity.
- Category extension strategies
- Identify potential licensees
- Negotiate license agreements
- Manage brand execution/continuity
- Retail account management (cross merchandising)
- Licensee relations (forecasting, royalty collection, annual meeting)
Rothschild I Marketing Engine's services are designed to help entrepreneurs identify, acquire and manage brands in an effort to expand their market reach
- Identify and contact potential licensors
- Negotiate license agreement
- Licensor relationship management
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